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Resumen
Este artículo pretende analizar las condiciones principales del mercado exportador de las empresas born global en el caso colombiano, teniendo en cuenta los principales factores del entorno que determinan su dinámica exportadora. Se utiliza la base de datos GEM Colombia del año 2011, para analizar 297 empresas born global colombianas, mediante un análisis descriptivo y la estimación de un modelo de conglomerados bietápico. Los resultados muestran que los cambios tecnológicos, las características sectoriales y la intensidad competitiva son factores determinantes de la dinámica exportadora de las empresas born global en Colombia, y se concluye que los empresarios se adaptan al mercado internacional mejorando continuamente sus productos y procesos.
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